PRIVACY POLICY

1. What is this about?

This privacy policy explains how MBO-Productions GmbH processes personal data when you visit our website, contact us or use our services.

We process personal data in accordance with the Swiss Federal Act on Data Protection (FADP). Where the General Data Protection Regulation of the European Union (GDPR) applies, we also take its requirements into account.

Personal data means any information relating to an identified or identifiable person. Processing means any handling of personal data, in particular its collection, storage, use, disclosure, modification or deletion.

2. Controller

The controller responsible for data processing is:

MBO-Productions GmbH
Chollerstrasse 32
6300 Zug
Switzerland
Email: matt@mbo-productions.ch
Website: https://www.mbo-productions.ch

If you have any questions about data protection or wish to exercise your rights, you can contact us at this email address.

3. What data do we process?

Depending on how you use our website, we process in particular the following data:

  • IP address
  • date and time of access
  • pages and files accessed
  • previously visited website
  • browser, operating system and device type
  • approximate location information
  • usage and interaction data
  • cookie and device identifiers
  • consent and objection settings
  • name and contact details
  • company and position, if provided
  • content of enquiries and business correspondence
  • information about planned events and projects

We only process data that is necessary for the respective purpose or that you provide to us voluntarily.

4. Purposes of processing

We process personal data in particular for the following purposes:

  • providing and securely operating the website
  • handling contact and project enquiries
  • communicating with prospects, clients and business partners
  • preparing, concluding and performing contracts
  • planning and delivering our services
  • analysing and improving the website
  • measuring the reach and effectiveness of our communication
  • marketing and displaying relevant advertising, if you have consented
  • complying with legal obligations
  • asserting and defending legal claims

Where the GDPR applies, we base the processing – depending on the purpose – on the performance of pre-contractual measures or a contract, our legitimate interests, legal obligations or your consent.

Our legitimate interests lie in particular in the secure and efficient operation of our website, the handling of business enquiries and the further development of our services.

5. Hosting and website operation by Webflow

Our website is operated with and hosted by Webflow. The provider is Webflow, Inc., based in the USA.

When you access our website, Webflow processes technically necessary data. This includes in particular your IP address, information about the device and browser used, time of access, content accessed and technical log data. This processing is necessary to deliver the website, ensure its stability and security and detect technical errors.

Contact enquiries sent via a Webflow form may be processed by Webflow and stored in the Webflow system.

Webflow may use further service providers to deliver its services. Data may be processed in the USA or other countries. Webflow states that it uses recognised transfer mechanisms for international data transfers, including the Swiss-U.S. Data Privacy Framework and standard contractual clauses.

More information:
https://webflow.com/legal/privacy
https://webflow.com/legal/dpa
https://webflow.com/legal/subprocessors

6. Contact form and enquiries

If you contact us via the contact form, by email or by phone, we process the information you provide in order to handle your enquiry.

This includes in particular:

  • name
  • email address
  • phone number, if provided
  • company, if provided
  • subject and content of the message
  • information about the planned event or project
  • any other information you provide voluntarily

We process this data to answer your enquiry, to prepare a possible collaboration and – if we are commissioned – to perform the contract.

Please do not send any sensitive personal data via the contact form unless it is strictly necessary for your enquiry.

7. Email communication via one.com

For our business email communication we use services provided by one.com. If you contact us by email or a contact form forwards a message to our mailbox, the message and the personal data it contains are processed and stored on one.com's systems.

one.com processes this data as a technical service provider to provide and secure the email services. According to one.com, data of European customers is hosted in data centres in Denmark within the European Union.

More information:
https://www.one.com/en/info/privacy-policy

8. Cookies and similar technologies

Our website uses cookies and similar technologies. These are small files or technical identifiers that can be stored in or read from your browser or device.

We distinguish in particular between the following categories:

Necessary technologies
These are required for the operation, security and basic functions of the website. They cannot be fully disabled without affecting how the website works.

Analytics
These technologies help us understand how our website is used, which pages are visited and how visitors interact with the content.

Marketing
These technologies can be used to measure the effectiveness of advertising, build target audiences and display relevant advertising on other platforms.

Analytics and marketing technologies are only used in accordance with your choice in the cookie banner. You can change or withdraw your consent at any time with effect for the future.

You can do this at any time via the "Cookie settings" link in the footer of the website.

9. Google Tag Manager

We use Google Tag Manager by Google. For users in Switzerland and the European Economic Area, the responsible entity is generally Google Ireland Limited, Dublin, Ireland. In the course of providing the service, data may also be processed by Google LLC and other group companies in the USA.

Google Tag Manager is used to manage and control other website tags. In particular, Google Analytics and – if configured accordingly – marketing technologies can be integrated through it.

The Tag Manager is not an analytics tool in its own right. However, when it is used, technical data such as your IP address, browser and device information and information about the page accessed may be transmitted to Google.

Non-essential tags are only triggered in accordance with your choice in the cookie banner.

More information:
https://policies.google.com/privacy
https://marketingplatform.google.com/about/tag-manager/

10. Google Analytics 4

We use Google Analytics 4, a web analytics service provided by Google.

Measurement ID used: G-S7KF79RBDN

Google Analytics helps us understand how visitors use our website. The following data in particular may be processed:

  • IP address
  • cookie and device identifiers
  • date and time of the visit
  • pages accessed
  • time spent on the site
  • approximate geographic origin
  • browser, operating system and device type
  • interactions with the website
  • source of the visit
  • technical event and session data

In its standard configuration, Google Analytics uses, among others, the cookie _ga to distinguish between users and sessions.

Google Analytics is only used in accordance with your consent in the cookie banner. Where the GDPR applies, processing is based on your consent. You can withdraw this consent at any time via the cookie settings.

We use Google Consent Mode. Until you make a choice, analytics and advertising storage is set to "denied", so no analytics cookies are set.

User and event data stored in Google Analytics is deleted after 14 months at the latest.

Data may be processed by Google in the USA and other countries. According to Google, it uses recognised transfer mechanisms for this purpose.

More information:
https://policies.google.com/privacy
https://support.google.com/analytics/answer/11593727

11. Meta Pixel and Meta Business Tools

If you consent to the "Marketing" category in the cookie banner, we use the Meta Pixel or other Meta Business Tools of Meta Platforms Ireland Limited, Dublin, Ireland. In the course of providing the service, data may also be processed by Meta Platforms, Inc. and other group companies in the USA.

These technologies allow us to:

  • analyse the use of our website
  • measure the effectiveness of advertising on Facebook and Instagram
  • build target audiences for advertising campaigns
  • show relevant advertising to visitors on Meta platforms
  • understand whether an ad led to a website interaction or enquiry

The following information in particular may be transmitted to Meta:

  • pages accessed
  • time of the visit
  • IP address
  • browser and device information
  • cookie and device identifiers
  • interactions and triggered events
  • source of the visit
  • information about consents given or refused

If you are logged in to Facebook or Instagram, Meta may link the collected data to your account.

The Meta Pixel and other non-essential Meta tags are only activated after you have given your consent. You can withdraw your consent at any time via the cookie settings.

Meta may process data for its own purposes. Depending on the specific processing, we and Meta may be independently or jointly responsible under data protection law.

More information:
https://www.facebook.com/privacy/policy/
https://www.facebook.com/legal/terms/businesstools

12. Google Fonts

Our website uses the typeface "Archivo", which is currently loaded via Google Fonts.

When the font is loaded, your browser may connect to Google's servers. In particular, your IP address, browser information and information about the page accessed may be transmitted to Google.

The provider is generally Google Ireland Limited, Dublin, Ireland. Further processing by Google LLC and other group companies in the USA is possible.

More information:
https://policies.google.com/privacy

13. LinkedIn

Our website contains a link to our LinkedIn company profile.

As long as you do not click the link, this simple link does not generally establish a connection to LinkedIn. If you click the link, you leave our website and LinkedIn's privacy policy applies.

For users in Switzerland and the European Economic Area, the provider is generally LinkedIn Ireland Unlimited Company, Dublin, Ireland.

More information:
https://www.linkedin.com/legal/privacy-policy

14. Disclosure to service providers and third parties

We may disclose personal data to service providers where this is necessary for operating the website, communicating, handling enquiries or providing our services.

These include in particular:

  • Webflow as website and hosting provider
  • one.com as email service provider
  • Google for tag management, analytics and font delivery
  • Meta for marketing and performance measurement
  • IT, security and consulting service providers
  • other project partners, where this is necessary to handle a specific enquiry or carry out an assignment

Service providers may only process personal data for the intended purposes and within the scope of the respective contractual agreements.

Data is also disclosed if we are legally obliged to do so, if this is necessary to protect our rights or if you have expressly consented.

15. Processing abroad

Some of our service providers are located outside Switzerland or process data in other countries. These may include in particular the USA and member states of the European Union.

If a recipient is located in a country without an adequate level of statutory data protection, we use appropriate safeguards where necessary. These include in particular recognised data protection frameworks, standard contractual clauses and additional technical or organisational measures.

In exceptional cases, a transfer may be based on a legal exemption, for example your explicit consent, the performance of a contract or the assertion of legal claims.

16. Retention period

We only store personal data for as long as is necessary for the respective purpose or as required by statutory retention obligations.

We generally store contact and project enquiries for as long as is necessary to handle them, answer follow-up questions or enable a later collaboration. If a contractual relationship results, business records may be stored for longer in accordance with statutory retention obligations.

Analytics and marketing data is stored in accordance with the settings of the platforms used and the periods stated in the cookie settings.

Once the respective period has expired, data is deleted or anonymised unless there is a legal obligation or a legitimate reason for further retention.

17. Data security

We take appropriate technical and organisational measures to protect personal data against loss, misuse, unauthorised access, modification and disclosure.

Our website is transmitted in encrypted form via HTTPS/TLS. Access to personal data is restricted to people and service providers who need it for their tasks.

Despite appropriate security measures, absolute protection cannot be guaranteed for electronic data transmission.

18. Your rights

Within the scope of applicable data protection law, you have in particular the following rights:

  • access to the personal data we process about you
  • rectification of incorrect or incomplete data
  • erasure of personal data
  • restriction of or objection to processing
  • release or transfer of certain data
  • withdrawal of consent given
  • review of an automated individual decision, if one is used

These rights are not unlimited. Statutory retention obligations, overriding interests or other legal exceptions may prevent erasure or restriction.

To exercise your rights, please contact matt@mbo-productions.ch. We may ask for appropriate proof of your identity.

You can also lodge a complaint with the Swiss Federal Data Protection and Information Commissioner:
Federal Data Protection and Information Commissioner (FDPIC)
https://www.edoeb.admin.ch

Where the GDPR applies, you also have the right to lodge a complaint with a competent European data protection supervisory authority.

19. Automated decisions

We currently do not use any exclusively automated decisions on this website that have legal effects on you or significantly affect you in a similar way.

20. Changes to this privacy policy

We may amend this privacy policy if our data processing, the services we use or the legal requirements change.

The version published on this website applies. In the event of any discrepancy, the German version prevails.

Last updated: 28 October 2026